A study on the acceptance of MARDI mobile apps

Zakaria@Mustafa, Mohamad Zulkifly and Albahari, Elmaliana and Muhammad, Rasmuna Mazwan and Azizan, Mohd Shafiq and Musaddin, Muhammad Izzat Farid and Mohd Nazeri, Mohd Fauzi and Ponari, Siti Zahrah (2019) A study on the acceptance of MARDI mobile apps. [Journal / Magazine]

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Abstract

Agricultural mobile applications are able to disseminate rapidly new knowledge and technology to farmers compared to the conventional method through research officers or agriculture extension agents. These applications are knowledge platforms that shared new knowledge by adopting mobile technology especially for farmers and agricultural entrepreneurs at anytime and anywhere. Besides assessing the role of MARDI mobile applications among users, this study also aimed to evaluate the acceptability of the applications amongst those involved in smart agricultural environment. The survey was conducted using structured questionnaires which were distributed online to users (n = 132 respondents) who were classified according to their ages and educational backgrounds. Descriptive analysis methodology was used in this study which simplified data collection by combining descriptions in tabular form, graphic representations, charts and statistical reviews of the findings were presented in mean, frequency and percentage using SPSS statistical application. This study proved that there was an urgent need for MARDI mobile applications. Finally, the findings showed that users had adequate knowledge and awareness of using mobile technology and internet in their agricultural environment.

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